Cute virtual pet for PS3, reacting in real-time to actions in front of the in-built camera „PlayStation Eye“. We are talking about consumer-friendly Augmented Reality here.
From the press release:
What makes a pet real? Introducing EyePet, the virtual pet that follows your every movement and command…(…) Working in ‘Augmented Reality’, EyePet is fully aware of people in the room and will interact with you and your environment. Place an object in front of the camera that EyePet hasn’t seen before and it’ll know exactly what to do with it, give it something new and it’ll examine it thoroughly. Tickle it by waving your fingers in front of the camera: it laughs, poke it: it jumps, roll it a ball: EyePet chases around the screen after it. (…)